Do you have the C.A.S.H to grow your business?
Earlier this month I got the opportunity to hear Sandra Yancey, Founder of eWomenNetwork, speak and lead a Women’s Success Summit. It was so inspiring to hear from some incredible women on the panel, who shared their insight, the hurdles they had to overcome along their way to success, and what worked for them.
Sandra talked about the key ingredients needed to become a successful entrepreneur and used a catchy acronym to show the main differentiators – CASH.
C stands for CUSTOMERS, of course, and also CARE – self care, which is what she focused on – and that immediately begged the question “How are you investing in you?”
A stands for ASK – don’t be afraid to ask the hard questions and to ask for what you want and you will be surprised at what will appear
S stands for SHARE – truly share – and trust the process. The statement that resonated with me was “giving isn’t truly giving until you have helped someone who really can’t pay you back.”
H stands for HARVEST – any seed you grow takes time and attention to develop and this works with relationships too
The highlights resonated with me and my business so much and were a good checklist to see if I’m on track to the same kind of success as the panel members have attained.
One thing that stood out and was mentioned several times by Sandra Yancey was how important it is to acknowledge your customers and prospects with a personal card sent in the mail. It was wonderful to hear someone in her position talk about the value of staying connected and being top of mind with people, and how much it helps to strengthen relationships with your network.
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